Human Capital

As an organization we understand that it is our people that deliver Bupa Arabia’s exceptional customer experiences, and we strive to create a culture that would attain and preserve the most talented and highly engaged employees.

Bupa Arabia as an organization stood out by putting its people at the heart of the business and implementing practices that resulted in a productive, engaged and motivated workforce. We have consistently made efforts to become employers of choice and have a positive and inclusive culture. Throughout the previous years we demonstrated how sound people strategies have been optimized to achieve competitive advantage and retain talent.

As an organization we understand that it is our people that deliver Bupa Arabia’s exceptional customer experiences, and we strive to create a culture that would attain and preserve the most talented and highly engaged employees.

The HR team is not only responsible for developing and implementing policies but is also here to serve our people so they can stay engaged, develop, and become the future leaders of our Organization. We believe that an engaged employee will best serve our customers.

The year 2021 was no different as we performed exceptional work and successfully planned and implemented programs, policies, and practices during these challenging circumstances. The positive results that were achieved are a direct reflection of our team’s mission to be the most admired healthcare company that attracts, grows, engages, and retains the best talent in the industry.

Year on year on the HR team keep their focus on enabling the delivery of the 1Bupa 2023 business strategy. 32 HR initiatives, 16 policies, and 12 practices had been launched in 2021 and as a result we were able to break the record in all our people targets for 2021 as shown below:

On top of breaking our people KPIs’ the work executed was recognized through the awards below:

• Winning the Chartered Institute of Personnel and Development’s (CIPD) 2021 Middle-East People Awards as “Employer of Choice” and “Best Employee Engagement Initiative”
• Winning LinkedIn’s 2021 Talent Awards as “Best Employer Brand” (for companies with 500-2,000 employees)

Corporate Social Responsibility (CSR)

Corporate Social Responsibility (CSR) has always been close to our heart, and we have initiated several projects in this regard. We have also ensured the involvement and cooperation of our employees in our CSR programmes.

Since 2011, we have granted free health insurance coverage to orphans living in Orphanages, centres, and charities, managed by the Ministry of Human Resources & Social Development (MHRSD). Today, we have around 2,300 orphans. We have successfully enrolled divorced and widowed orphans who returned back to foster homes. Our special members receive VIP treatment and exceptional approvals. We hold annual coaching sessions on Tebtom services and annual medical check-ups at their care homes.

Donating Electrical Appliances in Ramadan

We have collaborated with the MHRSD, in purchasing 72 air conditioning units, 32 Refrigerators, 32 washing machines and 32 TVs, to be given to 35 newly married orphans and those over 40 years and needs to move out on their own. This was in 4 cities, at a cost of SR 405,309.45 with the contribution of SR 78,900 from our people.

Orphans’ Training Sessions

We engaged 25 internal participants who will be receive training in Career Progress, Self-Development, English Language, CV writing, etc., completing over 30 hours, 15 sessions with a total of 416 participants. We have 17 more sessions to complete with collaboration of Charities.

Other CSR Projects

• Flu vaccines campaign: This was carried out in our offices free of charge. 292 Vaccines given to our people and their families
• Blood Donation Drive: This was carried out in our offices which resulted in over 99 pints of blood being collected